The first impressions count a lot in the startup world. It could be when you are pitching to the investment people, meeting the potential clients, or networking at the industry events, how you share your contact information could be telling a lot about you as much as your business idea. Here, the NFC cards are slowly transforming the connections among founders and entrepreneurs.
Paper cards still exist. However, a lot of startups are changing to digital business cards and smart business cards, which are indicative of innovation, efficiency, and thoughtfulness. We will get to know why NFC cards are emerging as a networking tool of choice in present-day entrepreneurship and how the types of cards can be used in various startups.
What Are NFC Cards?
NFC is an acronym used to denote Near Field Communication which is technology that enables two devices to communicate when they are brought in close contact. Simply put, an NFC card will provide you with the ability to share your digital profile by tapping the card on a smartphone.
The majority of current smartphones are capable of NFC meaning that the recipient is not required to install an application or scan a QR code. Your digital business card can be automatically opened with one tap: it will show your name, company information, phone number, email, web address, social platforms, or even a pitch deck.
Why Are Entrepreneurs Shifting to Smart Business Cards?
Startup founders are working in high-paced areas where rapidity and brevity count. Smart business cards powered with NFC help to eliminate friction in networking.
Founders can share new information immediately as opposed to giving out a paper card which can be lost. It can be particularly useful when startups pivot and rebrand, or their contact details keep changing at a high-rate that paper cards are incapable of following.
Also, when NFC cards are used, there is an implicit message that you are technologically ahead and progressive, which are the two traits that are appealing to investors, partners and early adopters.
Types of NFC Cards for Startup Founders
Not all NFC cards are the same. The variety of materials available to entrepreneurs can be used depending on the brand they represent and the purposes of their use.
NFC Metal Business Cards
NFC metal business cards have been characterized by high-quality appearance and longevity. They are concrete, present as professional and create a good impression in serious situations like during meetings with investors or in executive networks. Most of the founders use metal cards as a symbol of power, assurance, and vision.
NFC Wooden Card
An NFC wooden card has an entirely different look. It is natural and unique and mostly connected to sustainability and resourcefulness. Eco-friendly startups, creative agencies, and founders in design-oriented industries tend to use wooden cards due to the fact that they match their brand ideals.
PVC Cards
PVC cards are easy to carry and they are flexible and affordable. They are an efficient alternative to startups, who may wish to sell NFC cards to a team or to mass events. The affordability of PVC cards is matched by their features. Thus, making them suitable in the case of the early-stage companies.
Key Features of Smart Business Cards
Key Features of Smart Business Cards
Personalized Online Profiles.
Smart business cards will enable you to develop a rich digital profile. In addition to the utilitarian information about contacts, there are also LinkedIn profiles, calendars, portfolios, demo videos, or downloadable documents.
User-Friendliness and Interoperability
The majority of NFC cards are compatible with Android and iOS. No learning curve, just tap and share. This is what makes them perfect in the case of busy founders.
Analytics and Insights
Certain online business cards have analytics, displaying the frequency of card tap or card viewed. Such learnings assist entrepreneurs to know the level of effectiveness of their networking.
Practical Use Cases for Entrepreneurs
NFC cards are applied by the founders of startups in a number of situations:
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Investor meetings: Share pitch decks and contacts instantly.
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Sales discussions: Simplify follow-ups.
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Events and conferences: Introduce an efficient way of networking without trolley loads of cards.
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Team branding: Be relatively the same with standardized smart business cards.
NFC cards can also streamline the onboarding process of growing startups since new members of the team can be given cards, which can be centrally updated.
Design and Branding Customizations.
The content, design, and color of your NFC card must also be in line with your startup. Less is sometimes more, and your brand name and logo should be in the limelight. Whether you are having NFC metal business cards or an nfc wooden card or pvc cards, it is important to be consistent with your brand message.
Security and Privacy-Aspects.
NFC cards do not communicate anything but what you want to show. You are the owner of your data, and on the majority of platforms, you will be able to edit or disable links any time. Accidental data sharing will not occur because NFC is a close proximity technology.
Conclusion
As a startup founder and an entrepreneur, networking is efficient, impactful, and flexible. NFC cards combine all three. Smart business cards come in the form of premium nfc metal business cards, environmentally friendly wooden designs, and convenient pvc cards, just to name a few.
Your business card should be innovative, even in a world which cares about innovation.
